NEWARK, N.J. – Mars will return to the 2025 Sweets & Snacks Expo in Indianapolis on May 13-15 to highlight and sample its latest innovations.
These innovations are backed by evolving treating trends, and Mars will also discuss how seasonal occasions are impacting the category and retailers.
“Treating plays an important role in life’s moments, big and small,” said Tim LeBel, President of Sales at Mars Wrigley North America.
At booth #5202, Mars will showcase a range of its latest innovations, including:
- STARBURST® GOODIES: Plant-based gummies with 4g of sugar per serving and an excellent source of fiber.
- M&M’S® Peanut Butter & Jelly: Berry-flavored bite-sized chocolate treats with a peanut butter center.
- SKITTLES® POP’D Original & Sour: Freeze-dried candy featuring a crunchy, crispy way to enjoy the fruity SKITTLES Original and new Sour flavors.
- SNICKERS® Pecan: A blend of caramel, nougat, and milk chocolate, complemented by pecans.
- SNICKERS® Shapes: SNICKERS in festive seasonal shapes.
In a panel discussion around capitalizing on extended seasons, to learn more and hear firsthand insight.
To learn more and hear firsthand insight, join Tim LeBel on Tuesday, May 13 at 2 pm on the Gold Stage (booth #4359), in a can’t-miss panel discussion around how leading companies are capitalizing on extended seasons to meet demand across the shopper journey and drive incremental growth.
Mars, Incorporated is a family-owned business with a diverse and expanding portfolio of leading pet care products and veterinary services, and quality snacking and food products.
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